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YouTube in numbers

YouTube in numbers

Dec 27, 2019 | online marketing, seo, social-media-marketing

When the domain name “YouTube.com” was activated on February 14, 2005, few knew how many hours of video we would watch almost 15 years later. According to SimilarWeb, YouTube is the second largest search engine (based on traffic) in the world after Google....
BERT The biggest Google update in 5 years

BERT
The biggest Google update in 5 years

Nov 18, 2019 | online marketing, seo

On October 24, Google has updated its algorithm to have a tremendous impact on RankBrain * five years ago. According to Google, BERT should be the biggest change in search engine development at all and should better understand searches than ever before. Google Update...
SEO Basics

SEO Basics

Oct 22, 2019 | basics, online marketing, seo

SEO (Search Engine Optimization) or Search Engine Optimization is understood to mean those actions that lead to a better ranking (placement) of a website on the search results pages (SERPs) of Google & Co. Google Google’s goal is to provide the user with the...